http://www.youtube.com/watch?v=sDkwLp477Lk
Here’s an unique idea for the Missing Children Society of Canada, aiming to create the world’s most valuable social network, by allowing people to donate their Facebook and Twitter accounts so that when a child is reported missing, it activates each of the donated account and uses them like a sort of government warning system to push a message directly to the user’s social feed and raise awareness and hopefully find out that child faster. This is a cool idea and case study. I think if you work for non-profit or government, this idea can inspire you think and use it as an alert system in any other social issues, such as animal protection, anti-domestic violence and so on.
yangyuwen07 